My husband says that I’m a marketer’s worst nightmare. I sit through commercials and 10 seconds later cannot remember a thing that I saw. I just go on mental field trips during the commercial breaks.
Land’s End probably also thinks that I’m a nightmare. They’ve gone to all the trouble of providing me with a virtual model to see how their clothes and bathing suits will look on me. I appreciate the effort. I really do. I diligently fed the website my deepest secrets – my measurements. I then let my virtual model try on swim suits and tops. I didn’t, however, purchase anything, despite their sales and free shipping.
I decided my virtual model needs to loose weight before she buys any new clothes.